VinLister Overview
Vinculum CMS helps you in multiple ways from listing the SKUs on different marketplaces to managing their attributes with minimized ops. Following are major specifications:
- Various marketplaces/channels are available at a single place for catalog management
- Attribute, Images, and Price can easily be changed through our CMS portal
Vin CMS Feature List
Module | Features | Description |
Catalog Creation | Bulk Upload from Excel | Category-specific, bulk upload templates available for multiple marketplaces |
Import from PIM | Pre-Integrated to Vinculum PIM for product data import | |
Import from external repository | Custom Imports available to bulk upload catalog from external ERP's | |
Image Import from Repository | Ability to bulk import images from the cloud repository | |
Catalog Enrichment | Image Conversion to Marketplace dimensions | Ability to convert base image(s) into channel-specific size and resolution |
Image hosting on Marketplace specific platform | Ability to store Image on channel-specific repository e.g., Dropbox or S3 | |
Product Data conversion to Marketplace taxonomy | Marketplace specific attribute mapping of client's product data | |
Immediate Price Change | Feature to update Channel specific pricing and publish to channel | |
Catalog Publish Capabilities | File Export in Excel | Option to download Channel specific upload ready sheets from CMS |
Framework for Auto Push to Marketplaces & Webshops | For channels supporting auto-upload, the catalog can be synced directly from within the tool | |
Auto Catalog Push Integration | Direct listing of Products to Marketplaces through CMS using API | eBay |
Lazada | ||
Shopee | ||
Walmart | ||
Magento | ||
Zalora | ||
Shopify | ||
Tokopedia | ||
Bli Bli | ||
TADA | ||
JD | ||
Category Readiness | Multiple categories availability | Fashion & Accessories |
Health n Beauty | ||
Jewellery | ||
Baby Products | ||
Electronics | ||
Home Furnishing | ||
Luggage & Travel | ||
Adv & Mountaineering | ||
Pet Supplies | ||
Groceries, Meat & FMCG | ||
Baby and Mother Care |
Channel Subscription: VinLister is a catalog listing tool for brands to list their products across 20+ marketplaces.
Vin Lister provides the functionality of “Channel subscription”, which lets the user enable their marketplaces in CMS for product listing. For example, Flipkart, Amazon, Lazada, Shopee, etc.
To enable the CMS as a listing platform, the Vinculum team does the implementation part and assists the seller with their data insertion in our system.
Brand Subscription: Vin Lister provides the functionality of “Brand subscription”, which helps the user to select the brands for their marketplaces. Vin Lister provides more than 3000+ brands.
Available categories for SKU listing: Vin Lister provide a various category for the SKU listing. The user can fill the category-wise template according to their attributes on the marketplaces and upload them on the VinLister platform. Features are:
- VinLister categories consist of all the required attributes of multiple marketplaces which reduce the unnecessary data filling work for sellers.
- VinLister provides the hide and unhides option for the existing category.
- In VinLister, the categories are similar to the marketplaces but in micro-level categories, like T-shirts, Shirts, Kurta would come in attribute form under the generic merchandise ‘Tops’.
- VinLister provides the customization of the categories. For example, the seller has a unique set of attributes for their channel which are not available in any other available VinLister category then we also provide an option of customized category which will be specifically created for the seller’s channel.
SKU Import: Vin Lister provides the functionality of bulk import and update of the SKU. Users can import the Bulk SKU from the Import section by using the excel template.
Product Image Import from Dropbox: VinLister provides the functionality of bulk image import from dropbox and from the product template. Users can import the images directly from dropbox and upload them in the CMS. This feature will help the user to update the images of the products. There are two ways to upload the images on CMS:
- Method 1: Product images can be shared with in the product import template.
- Method 2: Direct dropbox can be linked with CMS using Access Token to upload the images against SKUs.
Product Price update on multi-channels: Vin Lister provides the functionality of updating the price on multiple channels. If the sellers want to sell their items at different prices on different marketplaces, then the CMS provides the feature for the same.
Image Transformation and upload: VinLister provides the image transformation functionality because the image size for every marketplace is different. For every marketplace such as Shopee, Lazada, Amazon, Flipkart, the required image sizes are different. For the image transformation, the user needs the images in square shape and the preferable size is 1000 x 1000. According to the marketplace requirement, the VinLister platform will transform those images.
Automatic and Manual Product listing in the Marketplace: Users can upload the product listing in two ways:
- Automatic Listing: In the automatic listing, the user can list the product automatically on the marketplace which has the option to create products through API.
- Manual Listing: In the manual listing, the VinLister will provide the data in the marketplace generated template, which the user will download from the VinLister platform first then upload it manually on the marketplace itself.